Conservation Ranching

Working with landowners to support better bird habitat.
Bobcat Ranch in Yolo County, California. Photo: Sydney Walsh/ÌÇÐÄlogo

ÌÇÐÄlogo Certified Bird-Friendly Land

ÌÇÐÄlogo Conservation Ranching aims to stabilize declining grassland bird populations in partnership with farmers and ranchers. 

Why farmers and ranchers? The majority of grassland birds–whose populations have declined by more than 40 percent in the last 50 years–inhabit privately owned land. This is where we scale our impact.

Landowners voluntarily enroll in our program, and when they meet requirements centering on habitat management, environmental sustainability, and animal welfare, they earn the ÌÇÐÄlogo Bird-Friendly Land certification. Nationwide, more than 100 ranches and nearly 3 million acres have earned status as ÌÇÐÄlogo Certified Bird-Friendly Land

Consumers with an appetite for conservation support these bird-friendly habitats. A special package designation – the ÌÇÐÄlogo Certified Bird-Friendly seal – lets shoppers know which beef or bison products come from these lands managed for birds and biodiversity. 

About Conservation Ranching
For Retailers and Institutions
For Retailers and Institutions

Learn why you should carry products that meet the desires of your eco-conscious customers.

Our Team
A person with a light beard, wearing a blue ball cap and dark-framed eyeglasses, looks at the camera

Nat Miller

Senior Director, Wings Over Working Lands

Christopher Wilson

Program Director, ÌÇÐÄlogo Conservation Ranching

Anthony Hauck

Communications Director, Wings Over Working Lands

Thomas Schroeder

Senior Partnerships Manager, ÌÇÐÄlogo Conservation Ranching

William Walker VI

William Walker VI

Senior Business Development Manager, ÌÇÐÄlogo Conservation Ranching

Margo Rosenbaum

Communications Associate, Wings Over Working Lands

North River Ranch Notches Bird-Friendly Certification from the ÌÇÐÄlogo
April 15, 2024 — Rotationally grazing cattle herd helping grassland birds at northeast Missouri ranch
ÌÇÐÄlogo Certification Touts S W Lasater Ranch in Colorado as Beacon for Grassland Birds
March 01, 2024 — Rotational grazing is key to creating a patchwork of habitat for birds
Cougar Hollow Ranch Receives ÌÇÐÄlogo Certification as Bird-Friendly Habitat
February 01, 2024 — Cattle are catalyzing grassland restoration at Texas ranch
ÌÇÐÄlogo Certifies Cheyenne River Buffalo Ranch, Home of Wild Idea Buffalo Co., as Bird-Friendly Habitat
January 22, 2024 — Dan O’Brien’s pioneering company will be first to carry new bison version of the ÌÇÐÄlogo Certified bird-friendly seal
Birds That Depend on Grasslands
Bobolink
Dolichonyx oryzivorus
Blackbirds and Orioles
Chestnut-collared Longspur
Calcarius ornatus
Longspurs and Snow Buntings
Greater Prairie-Chicken
Tympanuchus cupido
Pheasants and Grouse
American Golden-Plover
Pluvialis dominica
Plovers