Conservation Ranching

Working with landowners to support better bird habitat.
Bobcat Ranch in Yolo County, California. Photo: Sydney Walsh/ÌÇÐÄlogo

ÌÇÐÄlogo Certified Bird-Friendly Land

ÌÇÐÄlogo Conservation Ranching aims to stabilize declining grassland bird populations in partnership with farmers and ranchers. 

Why farmers and ranchers? The majority of grassland birds–whose populations have declined by more than 40 percent in the last 50 years–inhabit privately owned land. This is where we scale our impact.

Landowners voluntarily enroll in our program, and when they meet requirements centering on habitat management, environmental sustainability, and animal welfare, they earn the ÌÇÐÄlogo Bird-Friendly Land certification. Nationwide, more than 100 ranches and nearly 3 million acres have earned status as ÌÇÐÄlogo Certified Bird-Friendly Land

Consumers with an appetite for conservation support these bird-friendly habitats. A special package designation – the ÌÇÐÄlogo Certified Bird-Friendly seal – lets shoppers know which beef or bison products come from these lands managed for birds and biodiversity. 

About Conservation Ranching
For Retailers and Institutions
For Retailers and Institutions

Learn why you should carry products that meet the desires of your eco-conscious customers.

Our Team
A person with a light beard, wearing a blue ball cap and dark-framed eyeglasses, looks at the camera

Nat Miller

Senior Director, Wings Over Working Lands

Christopher Wilson

Program Director, ÌÇÐÄlogo Conservation Ranching

Anthony Hauck

Communications Director, Wings Over Working Lands

Thomas Schroeder

Senior Partnerships Manager, ÌÇÐÄlogo Conservation Ranching

William Walker VI

William Walker VI

Senior Business Development Manager, ÌÇÐÄlogo Conservation Ranching

Margo Rosenbaum

Communications Associate, Wings Over Working Lands

ÌÇÐÄlogo to Expand Rancher-Powered Conservation for Birds Across 500,000 Grassland Acres
April 07, 2026 — NFWF investment will scale regenerative grazing practices to the benefit of grassland birds
With a Bird’s Eye View to Grasslands, Tucker Lutter Joins ÌÇÐÄlogo as Iowa Conservation Manager
March 10, 2026 — Native Iowan to grow ÌÇÐÄlogo Conservation Ranching program for grasslands in his home state
A meadowlark perched on a wooden fence post.
America’s Birds Are Declining, The Farm Bill Can Help Turn the Tide
March 09, 2026 — As Congress advances the Farm Bill, strengthening voluntary conservation programs on farms, ranches, and forests is essential for birds, producers, and rural economies
Newly ÌÇÐÄlogo Certified, Nantz Land & Cattle Helping Grassland Birds Gain Ground in Texas
February 05, 2026 — Cattle catalyze bird-friendly grasslands at Rolling Plains region ranch
Birds That Depend on Grasslands
Bobolink
Dolichonyx oryzivorus
Blackbirds and Orioles
Chestnut-collared Longspur
Calcarius ornatus
Longspurs and Snow Buntings
Greater Prairie-Chicken
Tympanuchus cupido
Pheasants and Grouse
American Golden-Plover
Pluvialis dominica
Plovers